We have been doing Black Friday events for 5 years now. I do remember when we first did it that lots of the bigger stores had not cottoned on to it so we were quite ahead of our time! Even if you are new to internet shopping I am sure you have heard about it - Black Friday started in the USA and it has become the biggest shopping event of the year.
So the days are now gone for January sales, yes they still happen but if you want a real bargain then now is the time to buy. For us shoppers it works out great as we can buy all our Christmas presents in one weekend at reduced cost.
Obviously what will be discounted and by how much is a closely guarded secret and we wouldn't dare give the game away ...However we can tell you that we will have 10% off everything as a minimum - some changing bags, gifts and aden + anais will have even more of a discount. Well you may have to wait until tomorrow, but we can tell you that Pink Lining, PacaPod, Storksak and Born in Britain will be amongst the deals and lots of great aden + anais as well.
Why not sign up to our loyalty scheme then you will be the first to know about our offers - We will be starting our event on the Thursday 23rd November.....