I am first time mum to be and haven't actually used this in practice yet, but I LOVE it!!! I like that it looks likes a normal handbag and has space for toys and my wallet, phone etc. The little pods are great especially for me as a first time mum so that I don't forget anything.I've shown it to my friends who are mums already and they think it is very clever and stylish as well albeit expensive...but then I have foregone 9 months of clothes shopping and this will be my bag for the next 2 years so I think it's an investment. The one slight negative (not enough for me to send it back though) is the shoulder strap.. I would prefer a leather strap.